Our latest thoughts on innovation, design thinking & agile methodologies

3 Ways to Completely Sabotage Your Innovation Strategy
In this blog article, business transformation leaders can learn about the 3 most common pitfalls when designing an innovation strategy – and how to avoid them.

How to Negotiate Tradeoffs for Long-Term Value as a Product Owner
Product owners from all levels of experience can feel trapped by the constant bombardment of new ideas and trends to try. The good news is there are tools and principles you can use to gain the know-how and skills to stand up for value.

The Value Proposition Canvas Guide: How to Unlock Real Value for Your Customers and Your Business
The term ‘value’ is frequently bandied about in business discussions, yet its true definition remains elusive, subject to interpretation, and entirely dependent on context. Value

Why Agile Product Ownership is the Game Changer for Modern Businesses
The rise of product management and the necessity for roles that consistently deliver customer-focused value are redefining the way businesses operate, regardless of the industry

A Guide to Better Customer Discovery Interviews
Customer discovery interviews are essential for companies looking to better understand their target audience and improve their products or services. In order to conduct effective
Coaching for Innovation (ICP-CFI)
Coaching for Innovation (ICP-CFI) Take innovation leadership to the next level by learning how to coach teams to adopt innovation practices and sustain long-term ecosystems
Innovation Fundamentals (ICP-IFC)
Innovation Fundamentals (ICP-IFC) Build the core competencies needed to lead innovation initiatives. Learn to deploy frameworks that foster growth, experimentation, and real impact. Innovation Frameworks
Agility in Marketing (ICP-MKG)
Agility in Marketing (ICP-MKG) Agile Marketing empowers teams to adapt quickly to market changes, optimize campaigns using real-time data, and deliver high-impact results. Agile Marketing
Agile Product Management (ICP-PDM)
Agile Product Management (ICP-PDM) Get certified as an Agile Product Manager and learn to transform product vision into action, creating high-quality products that thrive throughout
Agile Product Ownership (ICP-APO)
Agile Product Ownership (ICP-APO) The Agile Product Ownership (ICP-APO) certification equips participants with the skills to guide product development, drive customer-centric strategies, and lead teams